• Marketing Intern

    ID
    2019-10543
    Category
    Marketing
    Location
    US-NY-New York
    Position Type
    Employee, Non-Exempt, Intern Hourly
  • Overview

    Daggerwing Group is seeking a new Marketing Intern, for our New York office! 

     

    As the Junior Associate (Intern) for Marketing and Brand Management, you will have the opportunity to develop strategic, creative, tactical and project management skills as you help to build the Daggerwing Group brand, strengthening awareness of our people and differences, and support activities that generate new leads and win new clients. In this role you will help to write, edit and publish thought leadership, develop pain and organic campaigns for social media, guide development of video and podcast content, and conduct research that is leveraged in new business pitches. This is a short-term (3-month) position that will help you gain client-side and internal communications experience.

    About the Job

    Marketing and Branding

    • Perform ongoing market analysis and research on consulting competition – including tracking and reviewing marketing and branding tactics of competitors
    • Manage the Daggerwing Group social media accounts (Instagram, Facebook and LinkedIn) to aid recruiting and overall brand awareness; providing recommendations to boost higher performance
    • Assist in producing thought leadership through activities such as interviewing members of the consulting team to generate article ideas, brainstorm content concepts with Daggerwing Group staff, edit website articles based on feedback and create storyboards for video content
    • Develop A/B copy for LinkedIn ad campaigns
    • Generate, adapt, edit content for decks and PDFs that are used to build awareness of Daggerwing Group for various audiences and influencers

     

    New Business Development

    • Conduct background research on prospective clients and their industries, to support the consulting team on new business proposals and pitches
    • Participate in planning meetings for new business pitches (such as briefing calls), providing detailed notes and itemized next steps for team use
    • Create and edit a range of case examples and capability summaries (based on existing content) that can be used for Request For Information (RFI) and proposal responses
    • Provide project management and editing/proofreading support for the consulting team during the proposal and pitch process
    • Code the proposals and case studies on SharePoint to make for easy searching for consulting team

     

    Qualifications

    The following are necessary skills for all candidates to possess in order to succeed in this role:

    • Experience – via education or employment – in marketing, including digital and social marketing strategy and tactical execution
    • Strong verbal and written communication skills to effectively relay information accurately for internal audiences
    • Ability to write and edit messages and longer-form story-telling content for publication
    • Meticulous attention to detail in developing marketing materials and proofreading content
    • Creative problem solving and conceptual thinking skills
    • Possesses project management skills and has strong organizational skills

     

    About You: This job is not for everyone – if you require an environment with a lot of structure and process, then this job is NOT for you. We’re looking for students who possess the following:

    • A keen interest in learning Daggerwing Group’s consulting competencies and what it takes to change employee and customer behavior
    • Positive attitude, a willingness to learn, be agile and open to constructive feedback
    • Thrives under pressure in collaborative and non-structured environment, ability to be flexible to continually changing priorities
    • High degree of proactivity, a strong work ethic and self-motivated
    • Career interest in marketing and/or business development
    • Proficiency in Microsoft Office (Outlook, PowerPoint, Word, Excel) on Mac, we are an Apple-friendly environment

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